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Does Social Media Make Us Anti-Social?

“We are accessible 24/7,” Elliott says. “Having a cell phone in your pocket you can be called or texted or video chatted at any point. With Facebook you are updating all time. You have friends on Facebook that you have never met, and they know more about what’s going on in your life than your mother does who is not on Facebook.”

Norine puts herself out there in a way that would make the most avid Twitterer or Facebook addict suffer an attack of shyness.

I view this as more of a publicity stunt than anything else, but it does raise the question of how beneficial social media is. I’ll admit sometimes I’m drawn to check emails and Facebook updates even when I’m with people. However social media doesn’t replace social contact.

Social media tools are simply ways to get us in contact with more people in real life. They also allow us to stay in contact with or “catch up” with people who aren’t physically close to us.

Even if you’re a complete introvert and use social media to connect more than you normally would, isn’t that an improvement? From a business perspective I think this hits home the concept you need to be where your customers are. On which platforms can you really shine? That’s where you need to be.

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