Product Launch Meetup by Kevin Davis
I’ve spoken about Kevin Davis before and how well organized he is in his business and how he leverages outsourced labor to complete his projects.
Kevin hosts a meetup once a month and last night he shared all the details of his product launch for “Cash in a Flash.” In his typically transparent fashion, Kevin shared the what, why and how of his most recent product launch. I’m not going to share all the details because you really need to attend to understand the entire operation.
What I will share is the product is grossing $100,000 a month in sales and netting high five figures. Traffic is being generated at 150,000 unique visitors per month.
There were pitfalls along the way that Kevin also shared. He actually shut down the operation for a week five days after launch because there was a serious technical difficulty.
Kevin hosts these meetups once a month, so if you have a product or service you’re marketing, get over there! It will be totally worth it.
About 26 people attended the meetup with many of the usual suspects; Spencer and Erik at Paidin14days.com, Josh and John from RapidDev, Andrea Warner from Stompernet, but we did have some gurus in our midst like Jon Davis from Launchworx and Utah Top Blogger finalist and SMCSLC award winner Janet Thaeler.
Kevin’s presentation was amazing and it was really great getting to talk to everybody afterwords. Janet even gave me a copy of her new book!
This was the first time I’ve attended Kevin’s meetup and if there is only one meetup you can go to each month, this would be the one.